Why Trippy is a huge failure and how crowdsourcing can improve Travel
Or maybe you land in London, open the app and follow the same process.
Either way, you have crowdsourced information from people you trust most: your friends. Your friends can not be experts in traveling, but you know what you want, so if you ask, "What is a good place to eat in London?" Chances are they for you a good suggestion.
This is exactly what does trippy. Or should I say, to do.
came as Trippy months ago from, I could barely contain my excitement. This app has exactly what I described above. Revolutionary! I thought. This will change how people travel information. A new service that allows you to bring together your social networks, easily get advice from friends and share your travel was just a service people would use. It was brilliant.
I get dozens of applications per week pitched, but I thought this ... this is something I would use all the time! There definitely filled a gap in the market. The introductory video was amazing:
So eagerly I signed up - and I was not half of what could do was promised. No big deal. Trippy was still in the beta phase, and I let it work the error before I made my final decision. Let them add the features and straighten things out. I know that applications and such are never on the first day perfect.
But months went by and I heard nothing more. There were no blog posts about Trippy, no annoying PR emails in my inbox about the service, no major marketing campaigns and any products in major magazines or websites. Heck, Tim Ferriss is part of the board, and even he had no blog post about it! Trippy just seemed to disappear.
Then a few weeks ago, Trippy had a major relaunch. They announced their official advisory board, which consists of a whole lot of big name authors, tech people, celebrities and social media people. It is a powerhouse board, but the real message in her announcement was they said they would create a Pinterest-style site. When I read that, I was flabbergasted.
I my book took a break from writing, download the latest version of the app on my phone and said: ". Well, maybe I have major updates"
Logging in trippy.com, my home screen looked like this:
I was confused. Why am I looking Pinterest? I thought. Where is my friend are traveling? Where are my? ! OHHH I finally see -. In a drop-down menu in the upper right corner hidden so as not to take the focus, of the boards
Next, I opened to find my app ... nothing. Sure, there are a few changes were, but I still can not:
1. to tweet Connect to Twitter through the app. (You can do it on the website, but.)
Day 2 people in photos.
3. Find. My friends on Twitter, Facebook or Foursquare and add them to my buddy list
4. Check. In places on Foursquare
5. Do you have a standard news feed for my friends travel.
book says 6 hotels directly as the video, I can.
7. Create a profile and add friends of friends (ie such as Facebook).
While on the website, I can tweet my trips on Facebook and share it with others, but it is not automatic. I have to do it manually. I think it should be an automatic setting that my friends can see my journey, similar to Pinterest is integrated into Facebook newsfeed. Also, I have to manually ask friends for help on Facebook. But I can only do on the site, because it is on the app no integration. And they can not give advice if they are not logged in Trippy me. Most people are not going to connect a new service from the blue. People should be able to leave comments on made through the site excursions. (In the app I can make a case you may see him too for registered users.) The app and website seem only to be perpetual beta in some.
Well, I like Pinterest. I do not use it, but I get why it's popular. It is to share a good service pretty photos, fashion, recipes, and home decor. It collects beautiful things in one place, and everyone loves beautiful things. Win win. And with its amazing Facebook integration, it is here to stay for a while.
But Trippy is Pinterest. It should not be options. I loved Trippy, because it was a social planning website. That was something that I needed. It should be what the amazing video says that it would be.
Outside of approximately 25 dedicated travel writer, I do not know who used Trippy, which is a real shame. If it had stuck to its original task, corrected these errors, better integrates with Facebook, and let me finally tweet to search for friends and share photos, I bet a lot of people would be registered for it.
Finally, studies have recently shown that around 30% of people use social media to get travel recommendations. Trippy should make the process easier.
After the game Trippy, hoping I had to do something wrong, and realizing I was not, I deleted the app from my iPhone with a heavy heart. I mean, I was so excited about Trippy, as it came out that I was sad to see it fail. But Trippy seems to want to move crowdsourcing aspect and just a Pinterest for the journey, not a travel planning site for friends.
Crowdsourcing is the way of the future
In my mind, Trippy failed because they strayed from their original (and super) mission and because it badly marketed. (I bet most of you have never heard of Trippy.) Trippy tells me only 27 of my 10 Facebook friends are connected. Most of my friends are a journey and technically savvy bunch, so I expected a lot more to be. In fact, I bet would sign a lot of my friends if they knew about them, how they Hardcore travelers generally.
But a crowdsourcing, travel site social planning only as good as the use of it is. And frankly, not many of my friends use it, and they can only comment on my travels, when they join. But why join a network that no one you know it has?
Although Trippy a mistake, I think there is a huge future for travel in crowdsourcing. There are a number of other sites out there (Gtrot is good, but the area must make more social and have a mobile app), but I think Trippy had the best idea and goals. It only lost his way. It is not hard to go wrong with a travel site photo - the journey is very visual. But instead of making options, they might have taken the photos larger in the travel planning area. Look how small it is:
Would not it be time and money have been better spent making the look better
In the Internet age, people get ideas to the way they used before the big advertising: from friends. Why listen to an ad on TV or in a magazine, if you log on Facebook and your buddy ask the suddenly pulled to London, if something is good or not? Or a blogger an email and say, "Matt, I know you to Thailand go much; What are your recommendations" Or ask Aunt Ida, what was the name of this good sushi restaurant in Japan they ate.
I never use guides when I travel now. I ask people online for food and hostel recommendations. My friends know my taste.
Social media makes it easier to reach friends and get recommendations for everything to make your trip together. There's so many social networks that it connects a place with which they would be very useful.
A program that is filling an incredible emptiness. The ability to open an app, create a trip, it will share automatically, so that people book to enter reservations, right there, and do the general, exactly what the video above promise will be the next big thing. But if you create too many steps and too much clutter, give people less incentive to do more than just a status update publish on Facebook asks where they should remain in Paris.
A website / app, with which you can easily travel information crowdsource can be popular success with the public and be.
as long as it sticks only connects to the target of friends and travel.
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